SPONSORSHIP AND DONATION GUIDELINES

Purpose

As an essential organization within the region, Bothwell Regional Health Center is committed to being a robust and active partner to our community organizations. One of the ways we do this is by providing support and sponsorship dollars to a select number of events and activities for organizations that improve the lives of those who live and work in the areas we serve. 

These sponsorship guidelines are designed to help identify which financial requests, including charitable donations, event sponsorships and in-kind donations, best serve Bothwell’s interests, our patients and local communities. 

Organizations, activities and events that promote Bothwell’s mission, vision and values and public purpose will be given top priority when determining potential financial support. In addition, activities and events that promote health, health education, wellness and healthy living also will be given significant consideration.

Criteria

Sponsorship considerations will be given to the following (but not limited to):

  • Requests from within Bothwell’s primary service area that includes Pettis and Benton counties and a radius of 40 miles that reaches Saline, Johnson, Henry, Moniteau, Morgan and Cooper counties. 
  • Community health care-related events or activities that enhance the health or health knowledge of our community and/or promote health and wellness
  • Nonprofit organizations that:
    • Deliver critical programs and care in the community
    • Support good corporate citizenship and solidify business relationships
  • Events that provide high level of visibility for Bothwell Regional Health Center
  • Events that reach communities Bothwell serves
  • Events that reach diverse and/or underserved populations
  • Logo items/giveaways

Special consideration is given to organizations/events that have received past support.

Exclusions (but not limited to): 

  • Cash donations
  • Requests that benefit an individual person or family
  • Religious activities, in whole or in part, for the purpose of furthering religious doctrine
  • General operating, capital or equipment expenses
  • Multi-year pledges or annual fund drives
  • Political activities, events candidates or endorsements or legislative advocacy groups
  • Memorials or endowments
  • Funding that benefits a for-profit organization
  • Activities or events that do not promote/foster Bothwell in a positive light and could potentially damage its reputation
  • Sponsorships/fund requests that do not credit Bothwell Regional Health Center
  • Organizations that discriminate on the basis of age, sex, race, religion, national origin, sexual orientation, or disability with respect to employment, volunteer participation, or the provision of services

How to Apply

Sponsorship requests should be made in writing to Marketing and include:

  • Requesting organization description
  • Event details
  • How the funds will be used
  • A full list of sponsorship levels
  • Contact information

Clinics, departments, programs or individual employees who receive requests for sponsorships or donations from outside organizations should forward the request to Marketing for consideration. This ensures the standard application of these guidelines. 

Procedure

All funding requests will be reviewed by the Chief Executive Officer or Senior Leadership Team for consideration. All decisions made by the CEO or SLT are final.

Budget

Sponsorships are funded and tracked by Marketing. Due to the high volume of funding requests each year, sponsorship requests are dependent on available budget. Not all sponsorship applications will be approved.

Note: Sponsorship is not advertising. Contact Bothwell Marketing and Communications for advertising opportunities. 

Last revised: 1/24/25
Approved by SLT 1/28/25